Following are general guidelines for using the Brand Mark.

In general usage the following guidelines will help maintain brand integrity. Creative uses of the logo that are not featured in the brand center should be approved by TiE Management before implementation.

Below is the approved color designation for the Brand Mark in RGB/CMYK/PMS colors.

RGB/ CMYK color palette specifications

PMS color palette specifications

For the colors in the logo, you may use the following PANTONE@ colors, the standards for which are as shown in the current edition of the PANTONE color Formula guide.

The colors shown in this Brand center have not been evaluated by Pantone, Inc. for accuracy and may not match the PANTONE color standards.

PANTONE@ is a registered trademark of Pantone, Inc.

RGB

RGB logos are for all online and on screen use. RGB logos should never be used in print.

CMYK

CMYK (four- color process) logos should be employed in situations where PMS color printing is not available such as magazine advertisements and tradeshow guides.

PMS

PMS logos should be used whenever possible. Examples of use include business systems, signage and brand premiums such as t-shirts.